Developed by Moxoff, the Tide solution reduces the time required to initiate and manage AI projects, making a data-driven digital strategy accessible to Italian businesses, ranging from SMEs to multinationals, based on reliable data. Supported by Microsoft’s cloud infrastructure, Tide offers automation, speed, and scalability to optimise innovation processes.
Time is a critical variable in artificial intelligence projects and is a key component of that complex analysis which must find the right balance between investment and results in order to avoid significant resource wastage.
This is a general issue, but in Italy it tends to act as a brake, or risks doing so, on the innovation process for our businesses.
As highlighted in the latest report from Osservatorio Artificial Intelligence of the School of Management del Politecnico di Milano, many Italian companies are still uncertain or reluctant to adopt AI solutions. Many. Far too many. Especially within the SME segment.
Data from the Observatory shows that 60% of large companies are working on at least one experimental project in this area, while this percentage drops dramatically to 18% for small and medium-sized enterprises.
The reasons are, once again, clearly laid out by the researchers at Politecnico.
First of all, it is not easy to measure the return on investment (ROI) of an AI project, which makes its real value complex to assess. In addition, launching AI projects requires a considerable investment of time and resources. Preparing the dataset, a fundamental operation for the success of an AI project, adds an extra level of complexity. Finally, the phases of data assessment and quality control can take months of work and incur costs that many companies, especially SMEs, often struggle to bear.
Thus, while analysts, Gartner first among them, sottolineano come per ciascun progetto servano obiettivi chiari e KPI da monitorare nel tempo, supportando ogni decisione con metriche precise per distinguere le soluzioni di AI promettenti da quelle che non giustificano ulteriori investimenti, dall’altro i player del settore tecnologico sono al lavoro per mettere a punto strumenti che aiutino a ridurre i tempi necessari alle attività più onerose e nel contempo indispensabili per la buona riuscita di un progetto: digital assessment e data quality.
This is where Moxoff comes in, a company established 14 years ago at the heart of Politecnico di Milano, hat develops solutions to enhance businesses through artificial intelligence and mathematical modelling, always with an eye to process optimisation and technological innovation.
“With the aim of helping businesses to accelerate their AI experimentation and adoption, now crucial for ensuring competitiveness and innovation, we developed Tide - says David Moscato, CEO of Moxoff - Tide is designed specifically to significantly speed up and reduce the times required to adopt AI solutions.”.
“Tide – continues the CEO is the result of many years working alongside Italian companies. We have channelled all our accumulated experience into offering a solution that aims to revolutionise the way companies can embark on AI projects and unlock and expedite their innovation journeys. With Tide, not only large enterprises, but also small ones, can strengthen their business through artificial intelligence and mathematical modelling, much more quickly and at significantly lower costs.”
What is Tide?
Tide è uno strumento che consente di ridurre in modo molto significativo i tempi delle operazioni di digital assessment e data quality.
It is, in fact, an integrated solution offering a comprehensive view of a company’s digital maturity, highlighting strengths and any weaknesses."With Tide" – explains Moxoff’s CEO – companies can define a roadmap for AI implementation, clearly understanding whether they are truly ready to take on the challenge”.
Moscato explains that the success of an AI project largely depends on data quality. "Una fase accurata di digital assessment consente di verificare che le risorse siano sufficienti e rilevanti, mentre un’attenzione costante alla data quality garantisce che il modello AI produca risultati affidabili e utili per l’organizzazione”.
This approach enables businesses to make more informed decisions, minimise risks, and increase the value generated by adopting AI solutions.
“Tuttavia, un processo completo di digital assessment e data quality può richiedere mesi di lavoro e rappresentare un costo significativo, spesso difficile da sostenere per molte aziende, in particolare le PMIthe CEO notes.
That’s where Tide comes in.
How Tide works
Tide operates across two main stages:
Digital Assessment
La fase di Digital Assessment offre una a complete overview of the company’s level of digital maturity, examining its technological infrastructure, data management processes, and the use of data in strategic decision-making. This process identifies both opportunities and weaknesses, outlining a roadmap that facilitates the implementation of AI solutions and proposes tailored use cases for each individual company.
Data Quality
The Data Quality phase is focused on on checking the quality of available data and analysing the feasibility of a given business case. At this stage, a detailed report is generated, highlighting the main issues found in the company’s data and offering suggestions for remedying any errors. Company data is then analysed, organised, and automatically prepared so that it is cleaned and processed and can serve as a robust foundation for the development of the AI project.
“With Tide, these operations, which are crucial for a successful AI project launch, no longer require weeks of work, but can be completed in just a few hours.””.
In fact, Tide does more than just analyse, organise and prepare the data, it can also highlight errors and suggest possible solutions.
“This means that the input dataset is returned processed, cleaned and ready to be used as the starting point for the AI project.”.
The advantages of Tide
In addition to expediting assessment, Tide offers a high level of automation and analytical precision , helping companies to make informed decisions when embarking on AI projects.
It is a solution that meets the needs of organisations of any size, from small businesses to large multinational corporations, thanks to its ease of use, security, and scalability, features ensured by Microsoft’s Azure cloud infrastructure, which Moxoff has chosen to use for its solution.
The solution is available on the Microsoft Marketplace, both to the ecosystem of partners interested in developing AI solutions and to companies wishing to purchase it directly.
